Active marketing is attack marketing. However, such marketing is a rarity, because today’s world is characterized by great passivity and passive marketing. The vast majority of companies live in such a way that they don’t have to do something new, everything seems to be “going with the flow.” Almost always, businessmen do not differ from the majority, although they should differ.
Businessmen simply must be active if they want to remain businessmen, because the market requires active application of marketing. However, sadly, most businessmen live by the principle – they opened a business, put them on their feet, and then lie on the couch and “cut loot”. They believe that as soon as the business is open and began to generate income, it means life is good, so you can relax and “cut the loot” on your existing business without stress for the rest of your life.
The nature of business is structured so that active marketing is constantly needed. Continue reading
I have my own business in the field of trade. Recently, this business has become not very good and not very profitable; everything is being sold very poorly. Even selling a commercial offer does not help to find customers. At first I thought that this would be temporary and soon everything would improve, but it was getting worse and worse. There is an idea to sell this business and invest in something else, where there will be more profits. Accordingly, the question arises – where is it better to invest money?
I communicate with friends and acquaintances who have a business, with rare exceptions they have about the same situation, i.e. invest in creating a business as they do not make sense. They themselves are looking for other areas and can’t find anything sensible. Previously, I made all decisions intuitively and everything worked. Now this does not work, so I decided to read the literature and so I got to the site of noomarketing. What does noomarketing say about this, where is it better to invest money from the point of view of noomarketing in this situation in order to eventually get a powerful business? Continue reading
We opened an orthopedics salon and now we have been promoting the business for 4 months. When opening the salon, they relied on the experience gained during the work of his wife in a similar orthopedics salon.
Based on this experience, we determined the assortment of goods, but in a lower price category. They rented an office near the hospital and hung a sign. We prepared and sent out a potential commercial offer to potential customers. Things did not go, they were looking for ways to solve the problem and visited your portal.
We realized that there are no “keys” to the product, business and market. Please tell me how to promote a business with the help of noomarketing and help in finding “keys”, as well as in building a market specifically for our salon, since in our city with a population of about 300 thousand people there are 4 more competitors besides us. Continue reading