How to position a customer
How to position customers to your product? There are two competitors who sell goods like mine. It was originally my idea, but they all copy from me. I don’t know…

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Active marketing for an effective business
Active marketing is attack marketing. However, such marketing is a rarity, because today's world is characterized by great passivity and passive marketing. The vast majority of companies live in such…

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Effective Business Development Director
Before, my business actually went with the flow and, despite this, developed dynamically. Now, the current has become weak, so to speak, so if you just swim, you won’t go…

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benefits of outsourcing

Why a business development forecast is needed

He began to do business at the university. The scholarship was not enough, so I was spinning to earn at least some money. I have never worked for an uncle and am proud of it. I achieved everything myself. Over 20 years, much has been achieved. At first, the business developed well. He earned money, resolved his questions. Everything went perfectly, so I didn’t even think about starting another business.

But lately there is a sense of doom. It seems that a little more and the business will have to close. I do not know what to do. If I close my business, I’ll actually be left without income. Is it possible to somehow determine, at least in general terms, what to expect from the business in the future? Is it possible to build a forecast for business development at least 5-10 years in advance? Can I find out how much is left for my business?

Business development forecast – it is like the foundation of a home. Continue reading

How to beat competitors and earn everything

There are many options for how to get around competitors. But most of the methods involve huge financial or reputation costs. There is only one way that is cheap enough and at the same time does not affect the reputation, because it looks honest and fair. It will allow you to bypass competitors and become a market leader. Being a leader is beneficial, because the leader gets the maximum, the rest gets the rest.

The farther from market leadership, the less income. For example, Apple takes about 94% of its profits from the smartphone market. Another 11% gets Samsung. Together, they take more than 100% of the profit, while the rest are in chronic red. Moreover, the farther from the leader, the greater the minus.

This is the only way to get the most money. Continue reading

How to position a customer

How to position customers to your product? There are two competitors who sell goods like mine. It was originally my idea, but they all copy from me. I don’t know what to do. The inexpensive landing page that I use helps me attract customers, but I can’t arrange it. How to get the client closer to you?

Reason for low sales
Businessmen, sales specialists, entrepreneurs who do not know how to get a client to themselves, usually do not know their customers well and this is the main cause of the problem. They do not study them, do not study their needs and needs. They do not know what they need, but offer what is.

As a result, they do not and cannot give customers what they need and the client goes to a competitor in the hope of finding what he lacks. Very often, the client does not find what he needs from a competitor. The client will go from one to another until he finds a place where he gets what he really needs. Continue reading

Lost chance for salvation
Due to the emotions that, like an avalanche, have swept the inhabitants of Belarus in recent times in connection with economic events, few people noticed the main thing, few people…

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Active marketing for an effective business
Active marketing is attack marketing. However, such marketing is a rarity, because today's world is characterized by great passivity and passive marketing. The vast majority of companies live in such…

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How to build effective business processes
Effective business processes are the main condition for building an effective business that generates money, not problems. Only specialists who know one important secret can build such business processes. There…

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How to accurately calculate market volume
I am not a fan of marketing. I am one of those who believe that marketers should be driven with a broom, and not pay them a salary and then…

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