How to win a tender with a guarantee
I study marketing and write a master's degree. The object of research is the design and survey institute, our organization is engaged in the design of roads, railways, bridges, artificial…

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Why are most people poor?
Answers to the question why people are poor, there are as many as poor people. Each beggar finds his own answer for himself, but he must somehow compensate for his…

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Is marketing necessary or not for business?
Is there any benefit from marketing for business or not? Is it worth trying marketing or not. Is marketing necessary or not for business? Sooner or later, any businessman asks…

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diverse and fairly

Accurate market opportunity analysis

If there are few customers or the business has stalled, then it’s time to conduct an analysis of market opportunities. It is also necessary because sooner or later the company is faced with the fact that it has nowhere to grow in the market in which it operates. This happens for various reasons, but, as a rule, because the market is saturated and cannot absorb more goods or services.

Market opportunity analysis

There is a logical question about how and where it is better to develop and move. To look for ways of development – this is the analysis of market opportunities. For example, the market for conventional cameras began to stagnate, but the camera market for mobile phones began to develop rapidly. Camera manufacturers simply had to move to a new market in order to stay afloat. Continue reading

Professional Dentistry Promotion

High-quality promotion of dentistry allows you to bring the level of income from one workplace to 30,000 Russian rubles per day. Clients themselves, of course, are not generated. This must be seriously addressed. Good results can only be achieved if effective dental marketing is organized and effective dental advertising is launched.

Professional Dentistry Promotion

The promotion of dentistry can be organized both independently and by outsourcing to marketing and advertising specialists. Many try to organize everything on their own, thinking in this way to save. However, in 95% of cases, the result is very negative. As a result, after losing time, nerves and money, you have to pay attention to outsourcing marketing. Continue reading

How to win a tender with a guarantee

I study marketing and write a master’s degree. The object of research is the design and survey institute, our organization is engaged in the design of roads, railways, bridges, artificial structures. Took this object, because I work there. The topic is improving marketing activities, but it so happened that my research supervisor chose the topic and I did not quite understand at first whether it was suitable or not.

Previously, my department was engaged in marketing, but now all efforts are spent on drawing up tender documents, studying open tenders. And as my leadership believes that marketing does not smell at present, but it seems to me that there are elements.

And the question is the following, since I work there not so long ago, I do not quite understand all the business processes, and especially what can be improved. Tell me, what do you think can be improved in the organization / department that is involved in tendering in such a highly specialized field? Thank you for your reply! Continue reading

How to accurately calculate market volume
I am not a fan of marketing. I am one of those who believe that marketers should be driven with a broom, and not pay them a salary and then…

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Cheap way to build customer loyalty
The best customer is a loyal customer. It is easiest to find a common language with a loyal client, because the maximum level of trust is established with him. The…

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How to win a tender with a guarantee
I study marketing and write a master's degree. The object of research is the design and survey institute, our organization is engaged in the design of roads, railways, bridges, artificial…

...

Effective startup promotion
I read articles, watched a video about startups and startups and caught fire on them myself. I decided to become a startup too. I have been working in this field…

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