Active marketing for an effective business
Active marketing is attack marketing. However, such marketing is a rarity, because today's world is characterized by great passivity and passive marketing. The vast majority of companies live in such…

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How to save the world from disaster
Money is sorely lacking. Moreover, everyone, starting from the poorest homeless people, ending with the very top of the world elite. One is missing a couple of bucks, the other…

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Effective Business Development Director
Before, my business actually went with the flow and, despite this, developed dynamically. Now, the current has become weak, so to speak, so if you just swim, you won’t go…

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but victory

How to win a tender with a guarantee

I study marketing and write a master’s degree. The object of research is the design and survey institute, our organization is engaged in the design of roads, railways, bridges, artificial structures. Took this object, because I work there. The topic is improving marketing activities, but it so happened that my research supervisor chose the topic and I did not quite understand at first whether it was suitable or not.

Previously, my department was engaged in marketing, but now all efforts are spent on drawing up tender documents, studying open tenders. And as my leadership believes that marketing does not smell at present, but it seems to me that there are elements.

And the question is the following, since I work there not so long ago, I do not quite understand all the business processes, and especially what can be improved. Tell me, what do you think can be improved in the organization / department that is involved in tendering in such a highly specialized field? Thank you for your reply! Continue reading

How to position a customer
How to position customers to your product? There are two competitors who sell goods like mine. It was originally my idea, but they all copy from me. I don’t know…

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How to become a real post-industrial?
Much suggests that the transition to a post-industrial economy has begun. However, not all running processes are successful. Post-industrial transition is no exception. It may or may not take place.…

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Why a business development forecast is needed
He began to do business at the university. The scholarship was not enough, so I was spinning to earn at least some money. I have never worked for an uncle…

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How to attract new customers and earn a lot
Customers are our everything. The more customers, the more revenue. The more income, the more expenses you can afford and the stronger the business. Accordingly, in order for more and…

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