Where is it better to invest
I have my own business in the field of trade. Recently, this business has become not very good and not very profitable; everything is being sold very poorly. Even selling…

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Accurate market opportunity analysis
If there are few customers or the business has stalled, then it's time to conduct an analysis of market opportunities. It is also necessary because sooner or later the company…

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How to save the world from disaster
Money is sorely lacking. Moreover, everyone, starting from the poorest homeless people, ending with the very top of the world elite. One is missing a couple of bucks, the other…

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assortment strategy

Quality product mix strategies

I’m going to open a store. I can’t determine how to organize store marketing? What will be more profitable for me: narrow specialization, many different products or something in between? It is clear that the most common strategies for a product range are a narrow range and a wide range. But which one is better?

Effective Product Range Strategies
When choosing a product strategy, several factors must be kept in mind. The first and most important factor is market saturation. A strategy of wide specialization gives maximum effect in conditions of deficit. In such conditions, people grab everything like hot cakes, which means that in order to make maximum sales, you need to have a variety of goods. Continue reading

Is marketing necessary or not for business?
Is there any benefit from marketing for business or not? Is it worth trying marketing or not. Is marketing necessary or not for business? Sooner or later, any businessman asks…

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How to start a business if it does not go
Business may or may not. Why is this happening, why is the business not going? If the conversation was in a different context, the words “why is it” would be…

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Professional Dentistry Promotion
High-quality promotion of dentistry allows you to bring the level of income from one workplace to 30,000 Russian rubles per day. Clients themselves, of course, are not generated. This must…

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What kind of business to open a girl
I am a very sociable lady. Communication is my hobby. I like to communicate with people, I feel great pleasure from it. I read on the Internet that sociability is…

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